Naobaijin is a healthcare product approved by the Ministry of Health of China in 1997.
Developed on the international theories of "Large intestinal Intoxion", "the Free Radical Theory of Aging" and "Central Governor", Naobaijin combines capsules and bottled drinks to provide major benefits of sleeping improvement and intestine recuperation. Targeting at the middle-aged and the elderly, Naobaijin is free from any side effects and habit-forming elements, demonstrating its status as a healthcare food of the third generation. The main ingredients of Naobaijin are Melatonin and Oligosaccharide, which are all supplied by world-renowned pharmaceutical material providers. The Melatonin is imported from the US with a purity of 99.99%, while the Oligosaccharide is imported from Japan, and is one of the best types of Oligosaccharides. Naobaijin is a scientific product with very quick effects. Sleepiness will be resulted one hour after the intake, allowing the consumer to improve its quality of sleep and thus to regain vitality in daytime. The digestive system will also be rejuvenated, generating a significant feeling of comfort. From selecting raw materials, production facilities, production management and quality control to the aftersale services for customers, the entire production and operation process of Naobaijin is committed to the vision of "Human being-oriented, Responsible to human being", and is compliant with the requirements of the Chinese authorities and industry standards. The quality of a product is best demonstrated by its market popularity. Naobaijin has been always popular in the market and among consumers since it was introduced in ten years ago. And it has continued to catch the No. 1 position ever since for his brand and quality.
- 2000 – 2003, 2005, 2006, rewarded the best-selling in healthcare product industry in China.
- 2006, the market share of Naobajin is 6.9% ( by National Bureau of Statistics of China)
- Ranked as “the excellent healthcare product in China”, “the most reliable healthcare product for public” by China Healthcare Food Association and ranked as “the confident healthcare product for public” by Shanghai Healthcare Food Association for many times.
2007, acquired the best selling healthcare product brand in China again and attained cumulative sales of more than RMB10 billion during the past 10 years.
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